To understand Search Engines, and how to optimize our websites for search engines.
Detailed Topic Listing as follows:
LU EBUS 002 Search Engine Optimization
1. INTRODUCTION
1.1 What is an Internet Domain?
1.2 Why an Internet Domain?
1.3 Preparing Our Website
1.4 Search Engine Robots
1.5 Recommendations for Search Engines
1.6 Classifying Search Engines
2. SEARCH ENGINE OPTIMIZATION
2.1 Search Engine Strategy
2.2 Types of Search Engine Traffic
2.3 SEO Statistics
2.4 What is MOZ
3. Keyword Research -
3.1 Keyword Research - Practical Tutorials
4. SEO Practical Tutorials
5. SOCIAL SIGNALS SEO - PRACTICAL TUTORIALS
Further Reading
1 - A training guide on SEO
2 - SEO Cheat Sheet
3 - SEO Mind Map
4 - Top SEO Resources
Forum Assignment
End of Unit