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  Name SKU Description Category Additional data
ITS-04-eBUS-007b - Affiliate Marketing To gain an understanding of how to use Affiliate Marketing in online business promotion. Detailed Topic Listing as follows: LU ITS EBUS 007b Affiliate Marketing 1. INTRODUCTION 1.1 Four Roles in Affiliate Marketing 1.2 Affiliate Site Example 1.3 Why Affiliate Marketing? 1.4 Potential of Media Buying 1.5 Samples of Affiliate Programs 2. TOP 12 AFFILIATE MARKETING NETWORKS 2.1 Amazon Associates 2.2 ClickBank 2.3 Commission Junction (CJ) 2.4 ShareASale 2.5 Affiliate Window 2.6 ClickBooth 2.7 PeerFly 2.8 MaxBounty 2.9 NeverBlue 2.10 - Warrior+Plus 2.11 - JV Zoo 2.12 - Digiresults 3. CREATING AN AFFILIATE PROGRAM 3.1 Setting Up Your Affiliate Program - Practical Tutorials 4. CREATING AFFILIATE ACCOUNTS 4.1 How to Set Up ClickBank Account (12:23) 4.2 How to Set-up Amazon Associate Account (16:45) 4.3 How to Set Up a CJ Affiliate Account (7:02) 4.4 How to Set Up JV Zoo Account (3:04) 4.5 How to Set Up Digiresults Account (3:04) 4.6 How to Set Up Warrior Plus Account (3:04) 5. AFFILIATE MARKETING SUCCESS FOR AFFILIATES 5.1 Affiliate Success Formula - Practical Tutorials 5.2 How to Find Good Products on Clickbank (9:42) 5.3 How to Find Good Products on JVZoo (11:03) 6. ADVANCED TACTICS 6.1 Add Affiliate Links and Banners to Wordpress Site (6:30) 6.2 How to Cloak Affiliate Links with URL Shorteners (3:45) 6.3 High Priced Physical Products (7:44) 6.4 Affiliate Launch Calendar Websites (7:54) 6.5 How to Double your Commissions with Bonuses (3:53) 6.6 Writing Product Reviews (7:04) Further Reading 1 - Affiliate Marketing Made Easy 2 - Affiliate Authority 3 - Affiliate Marketing Blueprint 4 - Five Minute Guide to Building a Brand 5 - How to Double Your Commissions 6 - Top Resources Report 7 - Affiliate Tools Bonus Report Forum Assignment End of Unit eBSI Export Academy
ITS-04-eBUS-008 - Social Bookmarking To gain an understanding of how to use Social Bookmarking in online business promotion. Detailed Topic Listing as follows: LU ITS EBUS 008 Social Bookmarking 1. INTRODUCTION 1.1 How Does Social Bookmarking Work? 1.2 Benefits of Social Bookmarking 1.3 Potential of Social Bookmarking 1.4 How do Search Engines & Social Bookmarking work together? 2. TOP 15 SOCIAL BOOKMARKING WEBSITES 2.1 Delicious 2.2 Tumblr 2.3 StumbleUpon 2.4 Diigo 2.5 Reddit 2.6 Digg 2.7 Folkd 2.8 StartAid 2.9 BlinkList 2.10 - Plurk 2.11 - BibSonomy 2.12 - LinkArena 2.13 - JetEye 2.14 - Scoop.it 2.15 - SiteJot 3. 10 SOCIAL BOOKMARKING AUTOMATION TOOLS 3.1 - OnlyWire 3.2 - IMAutomator 3.3 - SocialAdr 3.4 - Social Monkee 3.5 - TribePro 3.6 - Social Bookmarking Demon 3.7 - Social Bookmarks Submitter 3.8 - SocialList 3.9 - Magic Submitter 3.10 - Social Marker 4. SOCIAL BOOKMARKING IN MARKETING 4.1 Using Delicious.com (3:32) 4.2 Using Digg.com (3.01) 4.3 Using StumbleUpon (4:08) 4.4 Marketing Using Reddit - Practical Tutorials 4.5 Ten Do's for Successful Social Book Marking (7:01) 4.6 Ten Musts You Can't Miss in Social Bookmarking (7:01) 4.7 Ten Warnings You Should Be Aware Of (7:04) 4.8 Social Bookmarking Case Studies (5:53) 5. SOCIAL BOOKMARKING FOR SEO 5.1 Effective Social Bookmarking for SEO (8:32) 5.2 What to Bookmark for SEO? (4:43) 5.3 Social BookMarking Tool Onlywire for SEO (7:28) 5.4 Using Amazon Mechanical Turk - USA Residents Only (10:25) - - - 5.5 Outsourcing your Social Bookmarking Tasks (11:06) 5.6 Overview of Social Bookmarking Tools (11:22) 5.7 Overview of SocialMarker.com (3.43) 5.8 Adding Social Bookmarking Buttons (7:10) 5.9 Creating Your Own Social Bookmarking Site (3:40) 5.10 Final Comments on Social Bookmarking for SEO (7:26) Further Reading 1 - Social Bookmarking Made Easy 2 - Social Bookmarking Backlinks 3 - Social Bookmarking Cheat Sheet 4 - Social Bookmarking Top Resources Report Forum Assignment End of Unit eBSI Export Academy
ITS-04-eBUS-009 - Mobile Marketing To gain an understanding of Mobile Marketing and how to create mobile apps. Detailed Topic Listing as follows: LU ITS EBUS 009 Mobile Marketing 1. INTRODUCTION - 1.1 What is Mobile Marketing? - 1.2 Why Mobile Marketing? - 1.3 Potential of Mobile Marketing - 1.4 What is a Mobile Website? - 1.5 Going Mobile with a Responsive Website (5:58) - 1.6 Going Mobile by Creating a Mobile Website (3:54) - 1.7 Going Mobile by Adapting your Existing Website (4:10) - 1.8 Earning Money by Selling Mobile Websites (6:05) 2. MOBILE MARKETING PRINCIPLES - 2.1 Introduction to Mobile Marketing Principles (19:58) - 2.2 Mobile Traffic Tactics - Practical Tutorials - 2.3 Mobile Tracking of Campaigns (20:33) 3. ADVANCED MOBILE MARKETING TACTICS - 3.1 - Using Pay Per Click Advertising PPC (17:01) - 3.2 Monetizing Ringtones (15:38) - 3.3 List Building on Mobile (8:48) - 3.4 Mobile User Interaction Tactics (6:57) - 3.5 Growing Your Brand Recognition (10:15) - 3.6 Selling Advertising Space (11:16) - 3.7 Downloadable Media (4:27) - 3.8 CPA (Cost Per Action) Offers (3:24) - 3.9 Mobile Affiliate Programs (6:53) - 3.10 Accepting Payments through Mobile (4:02) - 3.11 Mobile User Psychology (10:38) 4. CREATING ANDROID APPS - 4.1 What is a Mobile App? - 4.2 Types of App - 4.3 Potential of Mobile Apps - 4.4 Benefits of App Development - 4.5 Creating and Marketing you Android App - Practical Tutorials 5. CREATING IPHONE APPS (32:00) - 5.1 Profitability Potential of Building iPhone Apps (7:27) - 5.2 Researching the Market (17:01) - 5.3 Developing a Winning App on iPhone (22:19) - 5.4 Marketing your iPhone App (17:39) 6. QR CODES - 6.1 Introduction to QR Codes (7:00) - 6.2 Using QR Codes (8:13) - 6.3 Where to Use QR Codes (4:07) - 6.4 Creating QR Codes (4:31) - 6.5 Tracking QR Codes (8:26) - 6.6 Tips for QR Codes (7:44) - 6.7 Reviews and QR Codes (8:07) Further Reading 1 - Going Mobile Training Guide 2 - Mobile Apps Training Guide 3 - Going Mobile Premium Service providers 4 - Mobile Profits eBook 5 - iPad Apps eBook 6 - QR Code eBook Forum Assignment End of Unit eBSI Export Academy
ITS-04-eBUS-010 - Video Marketing To gain an understanding of Video Marketing and how how to implement it in a business. Detailed Topic Listing as follows: LU ITS EBUS 010 Video Marketing 1. INTRODUCTION - 1.1 What is Video Marketing and Why Care? (7:10) - 1.2 - 5 Reasons why Video is so Effective (1:43) - 1.3 Kinds of Videos for Marketing Purposes - 1.4 - Benefits of Video Marketing - 1.5 Potential of Video Marketing - 1.6 - Video Marketing Case Study 1.6.1 - Video Marketing Case Study - RevZilla 1.6.2 - Video Marketing Case Study - Rokenbok 1.6.3 - Video Marketing Case Study - American Airlines 1.6.4 - Video Marketing Case Study - Home Depot# 1.6.5 - Video Marketing Case Study - Ibis 2. VIDEO MARKETING IN PRACTICE - 2.1 What Makes a Good Video? (21:02) - 2.2 Creating Videos on a Budget - 2.3 Creating Videos - Presentation - 2.4 Creating Videos - Editing - 2.5 Creating Videos - Effects, Transitions and Extra Touches - 2.6 Mobile Traffic Tactics - Practical Tutorials - 2.7 Video Marketing Case Studies (7:53) - 2.8 Video Marketing Do's and Don'ts (19:58) - 2.9 Guide to Youtube (7:31) 3. ADVANCED VIDEO MARKETING TACTICS - 3.1 Advanced Video Techniques (6:41) - 3.2 Video Strategies - 3.3 Preparing Video for Distribution (6:06) - 3.4 Distributing the Videos (18:54) - 3.5 Promoting Your Video (5:00) - 3.6 Video SEO - 3.7 Getting Conversions (6:18) - 3.8 Conclusion and next steps 4. VIDEO MARKETING BLUEPRINT (32:00) - 4.1 Profitability Potential of Building iPhone Apps (7:27) - 4.2 Profitability Potential of Building iPhone Apps (7:27) - 4.3 Profitability Potential of Building iPhone Apps (7:27) - 4.4 Researching the Market (17:01) - 4.5 Researching the Market (17:01) - 4.6 Researching the Market (17:01) 5. VIDEO MARKETING RESOURCES - 5.1 - Video Site Review - YouTube - 5.2 - Video Site Review - Vimeo - 5.3 - Video Site Review - Dailymotion - 5.4 - Video Site Review - Metacafe - 5.5 Video Tool Reviews - 5.6 Video Production with Windows Video Maker (7:13) - 5.7 Video Production with CamStudio (4:45) - 5.8 Using TubeMogul (4:45) - 5.9 - Distribution with Traffic Geyser (2:40) Further Reading - 1 - Video Marketing Training Guide - 2 - Video Marketing Goldmine - 3 - Video Marketing Excellence - 4 - Video Marketing Blueprint - 5 - SEO Video Warrior - 6 - 16 Ways to Use Video Marketing - 7 - Top Resources Report Forum Assignment End of Unit eBSI Export Academy